Squarespace Design Trends 2025: Bold, Inclusive, and AI-Powered for Modern Businesses
Web design is evolving fast, and so are the expectations of modern businesses. A great website is no longer just about looking polished. It’s about creating an experience that feels modern, accessible, and aligned with a brand’s values. If you’re building on Squarespace, the platform’s flexibility makes it possible to tap into today’s most important trends without endless plugins or custom code.
Here’s what’s shaping Squarespace design in 2025 — and how you can apply these ideas to stand out online.
Bold Typography Meets Minimalism
Minimalism has dominated the web design conversation for years, but in 2025 it’s being paired with oversized, expressive typography. Squarespace’s design tools make it easy to experiment with bold headers that instantly capture attention, while clean layouts keep content scannable.
This trend works well for service-based businesses that want to communicate professionalism and confidence without overloading visitors with visuals.
Dark Mode and Glassmorphism
Dark mode isn’t just a user preference anymore. It’s a design statement. Combined with glassmorphism (soft, frosted glass-style overlays), it creates a sleek, futuristic look that feels high-end without being distracting.
Squarespace’s Fluid Engine allows for layered design blocks, making it easier than ever to achieve this effect without writing code. For businesses, dark mode also has a practical advantage: it can reduce eye strain and even save energy on OLED devices.
Dynamic Layouts: Asymmetry and Scroll Animations
Perfectly centered, grid-based layouts are starting to feel predictable. In 2025, expect more asymmetrical designs that break the mold and create visual interest. Paired with subtle scroll-based animations, these layouts can guide users’ attention toward important content or calls to action.
Squarespace designers can achieve this by using custom section layouts and native animation options, or by enhancing pages with lightweight custom CSS.
Vivid Colors and Organic Design
Neutral palettes will always have their place, but 2025 is all about bold, vibrant colors and organic shapes that add personality. For brands that want to stand out, using vivid tones or flowing, natural lines creates a memorable impression.
Squarespace templates provide a strong foundation, but the real magic happens when designers customize the color system and pair it with modern imagery. Businesses in creative industries, wellness, or hospitality can benefit the most from this expressive approach.
AI-Powered and Interactive UX
Artificial intelligence is moving from buzzword to backbone. In web design, this shows up as personalized user experiences, AI-powered chatbots, and automated content suggestions. While Squarespace itself is gradually integrating AI into its workflows, designers can also pair the platform with external AI tools to deliver more interactive, tailored experiences.
On the design side, micro-interactions and immersive visuals, like hover effects, subtle 3D elements, or video backgrounds, are helping brands feel more dynamic and engaging.
Sustainable and Accessible by Design
Modern businesses care about more than looks. Accessibility and sustainability are now core priorities in digital design. That means building sites with:
Proper color contrast and alt text for inclusivity
Streamlined assets and optimized media for faster load times
Options for dark mode to save energy and reduce visual fatigue
Squarespace’s responsive framework already checks a lot of these boxes, but thoughtful design choices from a skilled Squarespace designer make the difference between a good site and one that’s truly future-proof.
Pocketknife’s Take: Bringing Trends to Life
At Pocketknife, we help businesses cut through the noise with Squarespace websites that feel current, strategic, and easy to manage. Whether it’s integrating bold typography, experimenting with animation, or ensuring accessibility, we bring a design-first approach backed by real business strategy.
Our work isn’t about chasing every tren. It’s about choosing the right ones that make your brand stronger and your website more effective.
Final Thoughts
The biggest Squarespace design trends of 2025: bold typography, dark mode, asymmetrical layouts, vivid colors, AI integration, and sustainable design, all point toward one truth: websites need to be more than just beautiful. They need to be inclusive, engaging, and aligned with modern business values.
If you’re ready to upgrade your online presence with a site that blends cutting-edge design with strategy, let’s talk. Pocketknife builds Squarespace websites that don’t just follow trends. They set you up for long-term success.